Work is a four letter word Uncommon Truth No. 413

Guiding Principles

Our Uncommon Sense Principles express the way we look at the world. They guide our thinking, sharpen our focus and help us remain curious about the people and places around us. Each month, we explore one of these Uncommon Sense Principles in depth on our blog. The articles, stories and other bits and bobs that we share are all designed to help you dive deeper, and apply a little Uncommon Sense to your own life and work.

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Purpose Fuels Passion And Passion Is Addictive by Dave Alder
Love Thy Customer by Shawn Parr
The Tom Show: An Uncommon Sense Guide to Personal Branding by Shawn Parr
Timeless Ingredients For Breakthrough Innovation: Escapism And Rebellion by Shawn Parr
Made To Give: Great Storytelling Mobilizes Hundreds Of Thousands To Join The Story by Shawn Parr
Getting The Love You Want by Shawn Parr
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Repositioning a cable channel for Madison Avenue growth https://t.co/nMipeDN79s #brand #brandrefresh #innovation