Bulldog Design: Earnest Eats

Somewhere along the way, healthy food became synonymous with tasteless food–stuff that you had to force yourself to eat because you knew it was good for you. And thus began our battle with foods. The ups and downs. The fights. The constant consternation.

Andrew Aussie and his team at decided that they wanted to change all that, and rekindle people’s love affair with food by creating healthy options that made you smile. And that’s something we can absolutely stand behind, which is why we partnered with Earnest over 3 years ago.

We helped build Earnest Eats from the ground up, establishing a brand voice around a fun and honest (or “earnest’) look at food, life and people. Together, we’ve taken this personality through every aspect of their brand experience–from the packaging and website to their trade show and event materials.

Bright colors and bold type bring their voice to life, and a focus on amazing photography communicates their commitment to nutritious food that still tastes (and looks) amazing.

So, try a warmed in the toaster with a little almond butter, and we’re sure you’ll be hooked just like we were.