Bulldog Design: Coromega's Big Squeeze

February 24, 2013 / IT'S CALLED WORK FOR A REASON

Bulldog Design: Coromega's Big Squeeze

February 24, 2013

Bulldog Drummond Practicing Uncommon Sense

We’re a team of business leaders, design thinkers, writers and brand strategists committed to doing things in uncommon ways. We’re curious about the people and places around us and fascinated by the search for what’s next. 

Coromega exists to help more Americans achieve healthy Omega 3 levels, and in the search for new ways to do this, they came to us with the world's first squeezable Omega 3 product and asked us to help bring it to life.

Bulldog’s task was to design a complete packaging solution, which included naming the product, developing messaging, and designing the packaging for their innovative squeeze formulation. The sleek, functional pouch and the sense of fun that came from the delivery system inspired “The Big Squeeze”. The bright colors fit with Coromega's vibrant brand identity and clearly differentiate them from the other Omega 3s on shelf. And the results are delicious.

The Big Squeeze is flying off shelves and we're keeping our office stocked. There's no better tasty way to get your daily dose.

Bulldog Drummond Practicing Uncommon Sense

We’re a team of business leaders, design thinkers, writers and brand strategists committed to doing things in uncommon ways. We’re curious about the people and places around us and fascinated by the search for what’s next. 

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